April 26, 2017

7 Beautiful Email Design Examples for Inspiration

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A beautiful email design does not always have to use flashy and jaw-dropping visuals to make it more appealing. An email with a simple layout with just couple basic colors will be enough to entice your subscribers to know more about you, your brand, and take action Use simple color
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April 26, 2017

How Cleaning Your Email List can Drop Your Bounce Rate?

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Bounce messages are part of the email marketing world. Many times the reasons are beyond control and other times your emails or lists are to be blamed. This is one of the golden principles of email marketing that must be followed in all cases, bounce rates should be as low
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April 26, 2017

How to Keep Your Emails Out of the Dreaded Spam Folder

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      Email deliverability issues have always been and will always be the main bugbear when it comes to email marketing. You never want your emails to end up in your prospective client’s spam folder where it will never be seen. Email service providers have gotten way more stringent
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April 26, 2017

Should I Choose Aweber or GetResponse?

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      There are several autoresponder services on the market such as Aweber, MailChimp, iContact, GetResponse, InfusionSoft, Office AutoPilot, etc. Despite such variety, 2 major contenders stand at the top of the heap. Aweber and GetResponse. They are the Stallone and Schwarzenegger of autoresponders. Anybody and everybody who gets
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April 26, 2017

Should You Use the Churn and Burn Method?

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      The churn and burn method is used to describe building your list quickly and sending affiliate offer after offer to the people on your list. There are only 3 things that can happen here. Either the subscriber buys what you’re recommending or they ignore your recommendation. The
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April 26, 2017

Single Opt-in VS Double Opt-in. Which Should You Choose?

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      You know that the money is in the list. You know that you need to build a huge list. You even have your autoresponder selected. Now you’re creating your form and you don’t know if you should go with single opt-in or double opt-in option. Even if you
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April 26, 2017

Tips to Getting Better Email Open Rates

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      There is absolutely no point building a list in the thousands if the majority of your list can’t give two hoots about opening your emails. This is not an imaginary problem. There are many solo ad sellers who have thousands of subscribers on their list but none
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April 26, 2017

5 Best WordPress Plugins for Email Marketing

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Did you know that out of 300 marketers, 86% of them use email to promote their business and offers (according to a survey conducted by Gigoam and Extole)? There are over 4 billion email accounts worldwide today, and this number is going to increase to 4.3 billion by the end
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April 26, 2017

7 Things to Remember When Publishing an E-Newsletter

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Keep your ‘subject line’ short (only 5-7 words, or 50-60 characters) and dynamic, with most of your important words in the beginning. Do not try to sell, otherwise you will be perceived as ‘spam’ by your readers. On average, a person spends 51 seconds reading a newsletter. Keep your content
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April 26, 2017

5 Common Email Marketing Mistakes You MUST Avoid!

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      Email marketing when done right can result in thousands of dollars earned. When done wrong, it can end up with you receiving complaints and unsubscribes. A highly responsive list with low unsubscribe rates is not a result of luck. One needs to carefully balance promotions with useful
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