47 Calls to Action Phrases That Will Sell & 9 That Will Repel

Whenever your subscribers open your email, they look for these things – the first line of your message, the picture, and the call-to-action. This is why using a clear and strong call-to-action, or CTA, is so vital to get more people to open, read, and click-through to your landing pages
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7 Email Marketing Mistakes That Will Cost You Fortune

Sending emails without testing. Using over-hyped subject line. Using “noreply” in the sender’s email address or from name. Sending email that offers no value. Focusing on the products or business, not on the customer. Not optimizing emails for mobiles. There are all kinds of tips and tricks to become successful
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47 Great Examples of Lol-Worthy Messages that Works all the Time

You put so much effort this year and now everything is about to pay you off. You close your PC and iPhone, and start to make plans for your 2-week long vacation. But, you know, there will always be people (your subscribers) trying to send you email while you are
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How Cleaning Your Email List can Drop Your Bounce Rate?

Bounce messages are part of the email marketing world. Many times the reasons are beyond control and other times your emails or lists are to be blamed. This is one of the golden principles of email marketing that must be followed in all cases, bounce rates should be as low
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7 Key Email Marketing Metrics That Matters the Most

There are many data to keep track of for email marketing success – from open- and click-through rates to conversion and unsubscribe rates. There are plenty other metrics to keep track of, but for many marketers, all those data could be overwhelming rather than useful. So, if you find yourself
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Buying, Renting or Building an Email List! The In-Depth Analysis

Email list is a central part of your email marketing campaign. This list is the main connection between your campaign and its success. And if you are familiar with email marketing you must know that these email lists can be bought, rented or even built by yourself if you have
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5 Best Autoresponder Examples Every Retailers Should Use

The “Bait and Hook” Method The “Surprise and Delight” Method The “Ground and Pound” Method The “Countdown” Method The “Content and Engagement” Method Are you still looking for best autoresponder examples for your online business? If you are running your business, chances are you are very busy – i.e. delegating
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Common Mistakes to Avoid During Email Marketing

New to email marketing? We have got everything you need to know to avoid common rookie mistakes in this field. In fact, this is not unique to newbies, even experienced marketers who are indulging in email marketing can learn a thing or two. Small mistakes can cause big problems in
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How to Turn Visitors into Customers With Your Custom Thank You Page

Thank your new subscriber for signing up and inform them what they can expect to receive from you. Use bullet points, boldface, and italics on information that needs to stand out from the rest. Plus, you can use video to make your thank you page more personal. Show your new
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35 Creative Ways to Collect Email Addresses for Your Newsletter

Create a “sign up” call to action button on your Facebook profile page. Design attractive graphics enticing people to sign up for your email list, and publish them on your social media sites, such as Facebook, Twitter, LinkedIn, and Instagram. Offer a freebie on your Facebook page that needs an
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